Marketing Strategy Musings - Strategy Dude (Edmund Wong's blog)
Sunday, October 22, 2023

Companies with Great Data-driven Return Processes

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In my last blog post, I talked about the bad disjointed sales experience at Verizon . In this post, as a counterbalance, I’m giving Verizon ...
Tuesday, September 19, 2023

Verizon Sales Channel Conflict Continues

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For about 20 years I've been a loyal Verizon Wireless customer, mainly for their network and coverage, not their sales experience. Over ...
Tuesday, December 20, 2022

Lessons Learned from an Android to iPhone Convert. Part 3: What I Miss From Android and Like on iOS

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I can't believe it's been about 3 months since I converted from my beloved Samsung Galaxy S10 Android phone to the iPhone 14 Pro. In...
Sunday, November 20, 2022

Lessons Learned from an Android to iPhone Convert. Part 2: Working with Photos and Files

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It’s been about 2 months since I replaced my beloved Samsung Galaxy S10 for the iPhone 14 Pro. I have adapted to iMessage, despite some of t...
Sunday, October 30, 2022

Lessons Learned from an Android to iPhone Convert. Part 1: Moving to iMessage

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After 13 years of being a loyal Android user, I made the switch last month to iOS and bought the new iPhone 14 Pro.  I loved my first Androi...
Wednesday, September 7, 2022

The Downfall of Retail Shopping

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Like many Americans this past weekend, I went shopping to take advantage of Labor Day deals. Not online, but in physical stores and shopping...
Saturday, November 6, 2021

Why It's Important to Invest in Brands

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Last week Volvo Cars had a successful IPO on the Nasdaq Stockholm exchange and was valued at $23 billion. That is more than 10x what China...
Sunday, May 30, 2021

Why Sharing Varies Across Streaming Accounts

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I don't share streaming accounts, but I know people who do, especially Netflix, for years. I started to think about why some services se...
Tuesday, April 27, 2021

Improving Marketing Attribution

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With all the talk of a cookie-less world and the major iOS 14 update from Apple this week that will limit tracking users, I thought I'd ...
Friday, February 26, 2021

Why Google Firebase/GA4 is Not Ready for Prime Time

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By now, you've undoubtedly seen Google's  announcement  about the public release of Google Analytics 4, Google's latest iteratio...
Saturday, December 5, 2020

How Can Disney+ Only Be $6.99 per Month?

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Hulu announced it will be raising the price of its Hulu + Live TV plan this month by 18% from $54.99/month to $64.99/month. Even with this h...
Saturday, April 11, 2020

Covid-19 Digital Playbook

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With shelter-in-place (SIP) and a likely recession due to the Covid-19 coronavirus pandemic, now is the time to double down on digital mark...
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